New Delhi: Prime Minister Narendra Modi’s dream project Digital India now has a brand ambassador. Kruti Tiwari, a IIT-JEE topper from Indore was handpicked by the Prime Minister himself and she will be associated with the campaign for the next one year.
Kruti will be travelling extensively across the country spreading the message of Digital India.
Kruti said, “I was very happy. I never thought that I will be the brand ambassador of such a big brand that too from a government. The Prime Minister wanted someone young. The PM wants to spread the message what government is doing about e-locker, e-scholarship that’s why he chose a young person. It is really important for students like us to know about e-scholarships, before we used to run from pillar to pillar. I will make my friends aware about all the services through social media.”
On July 1, Modi launched the ambitious Digital India mission at Indira Gandhi Indoor Stadium in the national capital. Addressing the gathering, which included the who’s who of India Inc, the Prime Minister said that the government initiative will ensure an investment of Rs 4.5 lakh crore and jobs for at least 18 lakh people.
As part of the initiative, the Prime Minister announced an array of products such as Bharat Net, Digital locker and National Scholarship Portal.
A Digital India book and Digital India policy document were also unveiled by the Prime Minister at the onset of the event at the Indira Gandhi indoor stadium.